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Why SEO Works So Well For Businesses

SEO or search engine optimization to give it its full title, is an online tool which is used to grow the presence of a company online, to drive more sales through the door, to increase brand growth and as a highly performing marketing tool. Many will say that SEO is not as relevant as it once was and whilst this may be the case, it can still be highly effective for your business.

If you are not sure what SEO is or how it can help you, here is a quick guide.

What is SEO?

Search engine optimization is a way of manipulating search engines so that your company appears on one of the first pages of the results when a client places a particular selection of keywords into their search. For example, if you have a construction business in Minnesota, and someone was to type in to Google ‘ roof repair and replacement contractor in Forest Lake, Minnesota’ the ideal scenario is that they find your company on the top pages. The reason for this is that nobody looks beyond page 2 or 3 of the search results and if you don’t feature there, you will be overlooked. SEO helps you get to the top pages for the keywords that best fit your business.

Attracting Sales

This method can help you to attract more sales through organic searches and it could set in motion a chain of events that lead to many more new customers. All it takes is one new customer who receives a great experience from your business, to tell someone they know about you, who in turn will do the same and before you know it you will have a host of new clients. SEO helps to make your company more visible and ultimately can drive more sales to you business through the practice itself and the word of mouth that it brings with it.

Beating Competition

If you have competition then you can clean the floor with them using SEO, especially if they are not pushing hard on this side of things. Appearing far above your competitor on search engine results can not only boost your sales, but also take sales away from them. Even if your competition does have a strong SEO strategy, you can remove the advantage that they have over you if you invest in one yourself.

Growing The Brand

If you are looking to create a strong and trusted brand around your business then you can do so using SEO as it not only shows off your business to more potential customers, it also plants a seed in their head as to who you are and what you do. Brand growth is always about doing the subtle things right and using a search engine optimization strategy can do exactly that for your business.

Don’t get left behind, invest in SEO marketing today and start growing your business, and your brand.

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Announcing Bundesliga Champion Borussia Dortmund Regional Partnership with GMO Trading

London, 29th June 2018 – In a big announcement today, GMO Trading one of the fasting growing online CFDs trading platform providers, has touted its new partnership with Borussia Dortmund, the eight time German Bundesliga Football Champions. The pact will position GMO Trading as the official regional partner for the football club this season.

At the commencement of the upcoming Bundesliga season, the companies will work closely to grow GMO’s market leading CFDs trading platform throughout Europe outside of Germany. The 2018-19 Bundesliga football season commences on 24th August, but GMO has already begun its marketing activities on its website at www.gmotrading.com and on its social media pages.

The GMO Trading platform is currently a favorite among CFDs traders throughout Europe including Germany and the UK. It features advanced speed and security and is easy to operate. There are training and research tools making it a top choice for beginning and

For those current and new GMO Trading clients, the marketing partnership will pay great dividends. They will receive offers to purchase limited Borussia Dortmund merchandise and access to VIP tickets and perks.

GMO Trading will be rolling out a number of Borussia Dortmund themed initiatives across its website and social media pages over the coming months.

For more information, please email Rebecca Wharmby – Rebecca.Wharmby@Threepipe.co.uk

About GMO Trading

GMO Trading is the brand name of Royal Forex a Cyprus Investment Firm, regulated by Cyprus Securities and Exchange Commission.

The company prides itself in offering its clients a first class trading platform that ensures the best available tools and provides them with access to global trading markets and all the available trading products.

For more information, visit the GMO Trading website at www.gmotrading.com or visit its Facebook at www.facebook.com/gmotrading/.

Canadian Destinations to Rekindle Your Love For Nature

If you are a nature lover then Canada should most certainly be at the top of your list fo places to visit. This vast nation manages to encompass just about every type of natural environment within its borders and it offers a huge amount for tourists to discover. Owing to the size of the country, you need to be smart with your travel planning, to make sure that you are able to visit all of those spectacular natural sights that are ready and waiting for you to discover. When you do go on a trip to Canada, looking to get back in touch with nature, here are the best places that you should be aiming for.

Emerald Lake, Yukon

For animal and nature lovers, Emerald Lake in southern Yukon makes for a perfect destination. This area was given the name Emerald owing to its thick and dense green color, which both the trees and the lake have. The Yukon Wildlife Preserve is one of the best opportunities to see several of Canada’s most famous mammals. This reserve covers a vast area of over 700 acres.

Cape Breton Island, Nova Scotia

Nova Scotia is a rugged territory with a truly unique landscape. Just off the Atlantic coast here you will find Cape Bretton Island, where the Highlands National Park is situated, possibly one of Canada’s most beautiful spots. Here you will have stunning ocean views across the Atlantic Ocean as well as some of the finest vantage points to spot black bears, moose, bobcats, coyotes and the illusive red fox. As if all of this wildlife wasn’t enough, you can also take trails along the coastline which can give you a birds-eye view of whales and dolphins swimming below.

Banff National Park, Atlanta

Some of Canada’s most iconic images are those with jagged mountain ranges, peering over turquoise glacial lakes with thick forest interspersed between the two. This is exactly what you will find in Alberta’s Banff national park, a truly spectacular corner of the world. This is actually the oldest park in Canada and the region makes up over 6000 square kilometers of land. It is here that the Canadian Rockies call home, with their snow-capped peaks and dramatic landscape. Here you can take kayak tours through the lakes and rivers, hike and climb, animal spot, or simply camp out in one of the most scenic places on the planet.

Churchill, Manitoba

This area of Canada is known as the country’s polar bear capital, and a trip here will all but guarantee you a chance to witness these awesome animals in their natural habitat. As if the sight of a polar bear wasn’t enough, here you can also spot beluga whales and almost 300 different species of local birds. Beyond everything else however, seeing a polar bear up close and personal, going about its daily business, will undoubtedly be one of your biggest highlights of visiting this gorgeous region of Canada.

Why not get back in touch with nature this year and hit some of Canada’s most beautiful scenic spots.