Choosing to have your business on social media is not an option, it is a major requirement for brands. In the last decade, social media marketing has grown exceptionally fast. New social media applications like Snapchat and Facebook’s live feature have added a new marketing paradigm for brands to use, to share their products and… Read More
The 2017 Global Digital Overview showed that, across the world, some 2.7 billion people actively use different social media channels. This figure has increased every year. Unsurprisingly, businesses, and recruiters in particular, now use social media channels, including LinkedIn and Facebook, to vet potential employees. Employers will enter an applicant’s name in Google as a… Read More
Launching and maintaining a constant presence on social media should be one of your major goals as a startup business. Here are four reasons why every startup business can’t survive without social media.