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Here are 4 Reasons Why Every Startup Business Can’t Survive without Social Media

Building a startup business is very challenging and as a new business owner, you’ll need all the help you can get both offline and online. The internet has made it fast and easy for businesses to communicate with the customer on an even closer and more consistent level and social media platforms such as Instagram, Facebook and Twitter are largely responsible for it. In this digital era, your company needs to be on social media or face the risk of remaining indistinct and invisible. Launching and maintaining a constant presence on social media should therefore be one of your major goals as a startup business. In case you are yet to be convinced, here are four reasons why every startup business can’t survive without social media.

  1. Social Media Helps to Understand the Unique Needs of your Customer

Zooming in on the specific needs of your target audience is made possible and easier with social media. You would then be able to provide them with the right information and solution to their problems. By closely monitoring the related analytics too, you stand a better chance of defining what they need and how to make your brand answer to those needs better. Naturally, the needs of your UK based customers will be different from the needs of customers elsewhere. With the proper use of social media for business, you will avoid forcing your brand on the audience in order to advertise your product or service.

  1. Social Media Helps to Discover New Customers Easily

With the different social media channels available, you have the opportunity to spread your messages, display your logo, products and services just about anywhere in the world. You can narrow down your target market too with the help of social media to find the exact group of people who would be more likely to buy into what you’re offering. For instance, sharing significant, brand-relevant images on Instagram and adding catchy captions and relevant hashtags to them will help you reach customers you normally wouldn’t be able to locate.

  1. Social Media Exposes the Competition and Helps You Beat It

As a startup business, having clear insight into your competition is invaluable. Social media comes in when you need to discover what your competitors are doing and what’s working for them. You’ll then be able to correct your mistakes, learn from theirs and make your own brand better. Social media tools offer a detailed overview of your strategy, how successful it is and how you can improve to make it even more so. You can carry out real time analytics of your content and statistics and optimise your content to generate more leads for your business. Tracking leads and sales and generating new ones based on the results is all made possible through social media.

  1. Social Media Helps to Stimulate Audience Engagement

Social media is a powerful and effective means of getting your audience excited about your products and services. you can not only introduce your new business to the public, but with careful social media packaging and creating unique online experiences, your audience will be encouraged to engage with and share your products and services with the rest of the world. Audience engagement with your business via social media can grow your brand and improve your popularity beyond your expectations. This is especially important for small startup businesses on a tight budget. Social media offers you the best form of advertisement you can find.

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Types of Fences for Front Yards

We are going through a huge boom of home improvements at the moment and everyone seems to be getting in on the act of improving their house or garden. Why not? We have spent enough time in them over the last year or so. The first impression people tend to get from your house is the fence for your front yard. All of your home and garden improvements can have a cherry on top by purchasing a practical and new looking fence. Below I have included different types of fences that will help you make your decision.

Timber Fences

If you are interested in purchasing a new fence, the first thing you will need to think about is what materials you would like for the fence itself. The most popular options tend to be timber fences and the type of timber is something you need to consider based upon your budget, how long you ideally want your fence to last and how big you want your fence to be.

A timber fence is most people’s go to, it provides the privacy and restriction needed whilst looking the part. It is a lot easier to customise compared to other materials also, in terms of timber fences Australia really likes to get creative. White or brown? Not necessarily, give your fence a snazzy look by painting it whatever colour you like. Wooden fences do tend to take longer to fit but worth it in the long run as it holds a long sturdy life expectancy.

PVC Fencing

PVC Fencing is an option if your budget is forcing you out of other materials. Granted it isn’t the sturdiest of options for fence material but it does the job that it’s supposed to. The cost is reduced as there is less timber being used on the fence. The PVC sleeves are attached on top of wooden posts and still come in a variety of colours and sizes. Definitely an option for you if price comes into play.

Wrought Iron Fencing

On the other scale of fencing, a pricier option is wrought iron fencing. Coming in many alternative designs, iron fencing offers beautiful and extremely strong fences that will draw the envy of your neighbours. The image and strength also provides a high level of security to your home. The down side of iron fences compared to say timber fences is that they have a fairly high level of maintenance to keep its aesthetically pleasing image.

Chain Link Fencing

This may not be the most aesthetically pleasing fence but a chain link fence can be extremely practical depending on your home or business. The privacy and security they provide is pretty much nonexistent, however they are very low cost, durable and are very low maintenance. It really does depend on what is needed and what you prefer for your home.

And Finally…Get Quotes

If you are still unsure about what type of fence to get, speak to professionals and get a quotation. They will ask you questions about the purpose of the fence and will be able to help point you in the right direction. Typically when it comes to timber fences Australia has various options on what works best for you. Most importantly you will be able to get that all important price.

Why You Need a Carport

Carports are a very popular option for car storage and today we are going to take a look into exactly why this is a construction which you should consider. 

The term carport originally was used to refer to a passageway through which cars would travel through upon entering a building. Genius architect Frank Lloyd-Wright saw something else in this external construction however and since his own interpretation, the carport has grown in popularity and evolved in its design. When it comes to carports Melbourne is full of them, because residents here understand the range of benefits which can be found after building one. 

These lean-to or independently built structures outside the home provide the perfect place to leave your vehicles, and here are just some of the benefits of building one. 

Protection From The Elements 

The key benefit of a carport is to protect your vehicles from the elements. In some cases this means not having to scrape frost and ice off the car in the morning before work, in others it means protecting it from any damage which hail can cause. To most of us in Australia these conditions aren’t much to worry about, but searing heat and flying debris could be, both of which your car will be protected from with a carport. 

Security Increase

Many believe that the car is not any more secure in a carport, because unlike a garage there are no locks or doors. With this being said studies have shown that vehicles stored under a carport are significantly less likely to be stolen than those which are not. Additionally insurance companies may offer a discount if your car is being stored in this way. 

Adding Value 

Carports are considered an attractive feature amongst property buyers, and building one could in fact add some value to your home. Broadly speaking 30% of the spend which you make on the carport, can expect to come back to you when you eventually sell the property

Aesthetically Pleasing 

Thanks to the smart designs which we have, as well as the bespoke options which you have to choose from, a carport can really make your home look more attractive. This adds a simple structure to your property which will help to continue the theme of the home and make the entire place feel more homely and comfortable. 

Low Cost Garage Alternative 

Many would like to have a garage on their property but if there isn’t already one there, the construction of a garage can be expensive. Even if you opted for custom carports, you will find that the overall cost pales in comparison to building a garage on site. 

Planning Permission 

Many fail to realize that they would need planning permission for a garage, which may not always be easy to obtain. Because of the simplicity of the structure and the fact that utilities aren’t required however, the construction of a carport very rarely needs permission — as it is filed under the same category as an external shed. 

This is a low cost and low effort way to make sure that your vehicles are safe, and that you add some value and attraction to your property.